Our retailers embraced Narnia early on and have been promoting not only 'The Lion, the Witch and the Wardrobe' but the entire series which are sending people into bookstores to read the books before they see the movie," said Amanda Lipnick, marketing manager with HarperCollins Children's Books in a statement.
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"Narnia book sales have been increasing steadily as the movie nears. And it appears that the upcoming movie has already helped to reignite interest in the entire series.Īs of the morning of December 5, a box-set version including paperback versions of all seven Narnia books was the best selling title on and the fifth-best seller on. "The back list of Narnia books, which is extensive, should certainly get a boost from the movie," said Dennis McAlpine, an independent media analyst.Īccording to HarperCollins, the "Chronicles of Narnia" books have sold more than 95 million copies worldwide since the first book was published in 1950. That's because News Corp's HarperCollins book unit owns the publishing rights to all seven of the books in C.S.
News Corp ( Research), the media conglomerate that owns rival movie studio Fox, also stands to profit handsomely from the success of Narnia. is owned by Time Warner ( Research), which also owns .)īut one of Disney's biggest competitors will also be cheering on the four Pevensie kids and Aslan the lion this Friday. The four Harry Potter movies have grossed more than $3.2 billion in box office sales for movie studio Warner Bros. "Harry Potter and the Goblet of Fire," the fourth movie in the Harry Potter series, came out last month and has so far generated $560.4 million in ticket sales worldwide, according to movie tracking firm Box Office Mojo. "Disney is hoping to have a Harry Potter franchise out of this," said Alan Gould, an analyst with Natexis Bleichroeder, referring to the movies based on the books about the popular boy wizard. Disney ( Research) has the film rights to the remaining Narnia books. In addition to box office revenue and DVD sales for this particular movie, a Narnia blockbuster would increase the chances that the other six books from the Narnia series are also turned into successful movies as well. If "The Chronicles of Narnia: The Lion, the Witch and the Wardrobe" does well, it could help lift sales and profits for the House of Mouse for years to come. Walt Disney is obviously crossing its fingers and rooting for its first Narnia movie, due out Friday, to be a big hit. More about the media and entertainment bizĬan King Kong, Harrry and Narnia save Hollywood?
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